AI Insights · Timothy · March 2022
Performance of Top 5 Hasbro Games Apps on iOS in South Africa - Q1 2022
In Q1 2022, Hasbro's top games on iOS in South Africa experienced varying trends in downloads, revenue, and active users, with some apps showing notable peaks and declines.
Throughout Q1 2022, the performance of Hasbro's top five games on iOS in South Africa showcased diverse trends in weekly downloads, revenue, and active users, according to data from Sensor Tower.
World of Peppa Pig: Kids Games saw a decline in weekly downloads, dropping from 251 to 140 over the quarter. Weekly revenue fluctuated, peaking at $447 during the last week of December and ending at $352 by late March. Active users remained relatively stable, with a slight dip from 803 to 745.
Scrabble® GO - New Word Game had a notable start with 545 downloads in early January but saw a decline, finishing at 63 downloads by the end of March. Revenue peaked at $424 in mid-March, while active users decreased from 3.1K to 2.1K over the quarter.
Yahtzee® with Buddies Dice exhibited a mixed performance. Weekly revenue varied significantly, reaching $566 at the end of January before settling at $303 by late March. Active users showed a slight decline from 64 to 46 throughout the quarter.
MY LITTLE PONY: MAGIC PRINCESS experienced a significant revenue spike to $1.57K in mid-March, though downloads remained modest, peaking at 49 at the quarter's start and ending at 32. Active users fluctuated slightly but remained near 97 by the end of March.
Magic: The Gathering Arena maintained steady weekly revenue, peaking at $399 in mid-February. Downloads were low, with a peak of 65 at the start of the quarter, ending at 31. Active users remained relatively consistent, starting at 202 and closing at 185.
For more detailed insights, visit Sensor Tower.
